lifties believes all mothers are warriors.

Our goal is to empower women to be active through our comfortably designed maternity sports bras. While you focus on your newborn, you forget to put time aside for yourself. Our bras give you back a sense of self, while still being able to comfortably feed your child. With soft fabrics that hug your every curve, our collection of active bras blend the lines of maternity wear and activewear seamlessly.

lifties bras give you the support and comfort you need to get through your busy day, all in a stylish yet functional package.

We know when you look your best, you feel your best too. Our bras help 'uplift' you from the outside in. Style and comfort are our main priorities. We strive to find the best materials that fit comfortably on new mothers. We care for our designs in the same way you care for your newborn. We perfect every detail until the last stitch. These stylish maternity bras fit comfortably throughout all stages of your motherhood journey.

We hope you enjoy wearing our products as much as we enjoyed making them.